Saturday, June 27, 2009

CHEF Conference 2009

I closed the shop for a couple days to attend the CHEF conference in St. Charles this week. It is an organization for Christian Homeschoolers.

We are always looking for new ways to get the word out about our unique bridal shop. Traditional marketing to the "masses" has not and does not work. I met some really nice and wonderful people over the two days and they choose modesty.

Many commented to me that they were so happy to finally have a place to shop. I heard so many stories of searching for a seamstress to make a dress, changing an existing dress top, or considering a plane ticket to Utah!

We'd love to hear from you on ways to communicate our modest wedding dresses, so brides can know there is place they can shop.

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